The wines themselves are each distinctive, unified by their generosity. You won’t find much in the range that’s completely lean and clean, if it’s a Provence-styled rosé you’re after, for now you’d better jog right along. (Young describes the 2023 Nebb-based rosé he’s turned out as a watermelon slushie, with zesty orange rind and smashed nectarine in the soup – tres yum.)

Beyond that aforementioned generosity, it’s hard to point to a single feature that connects the range – they’re staunchly idiosyncratic, expressing terroir, but bypassing that which has been said before. Powerfully tropicana Pinot Gris, confectionery perfumed blanc de blanc, an opulent rouge blend with a cacophony of dried herb, we could go on.

The whole range represents a playpen of possibilities, but ever exploratory, Young forges onward in all directions – the Sui Generis range, Latin for ‘of its own kind’, are aptly titled.

Declaredly an “open canvas to look at new varieties, vineyard sites, and wine styles” and to collaborate with creatives across industries. Sounds great, what’s that look like?

In its most recent iteration, version VIII, digital label artworks generated in response to tasting note prompts for these highly experimental wines; enlisting AI and multi-sensory digital designer Jess Herrington to render accompanying artworks (including multimodal versions present on the webby). Layers upon layers of acid-trip berry brightness, a journey into the soul of the grape via the vehicle of video. We didn’t know we wanted it.

If that all sounds a bit frilly, don’t be perturbed; the art may be a frenetic frenzy, but the wines are focused (if fun).

We love them now, and greedy little guts that we are, we’re excited for the next ones.