— Albert"I love opening a good bottle, but I can get stuck when it comes to knowing what to pick. This wine club has taken all the uncertainty out of buying wine. Now I don't have to do anything...but wait for my delivery to arrive."
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Taste tested, team approved
Hand Selected by Broc, our Sommelier
By joining, you are gaining access to the very best out of thousands of wines.
Sourced from all over the world
DISCOVERY YOU CAN TRUST
Discover small producers, cult favourites and hidden gems from Australia and beyond.
Free shipping
Wine Delivered straight to your door
Free delivery, flexible memberships and great bottles arriving on your schedule.
The Club by Sometimes Always
You don't need to know every producer in Piedmont or every village in Burgundy to drink well. Good taste is knowing who to trust—that's where we come in. Every month, Broc, our Sommelier, and the Sometimes Always team taste their way through hundreds of bottles from Australia and around the world, narrowing them down to the handful we genuinely think deserve a place on your table. The result is a selection of wines you can open with complete confidence. Hundreds tasted. Only a handful selected.
FAQs
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Every month you'll receive a curated selection of wines, hand selected by Broc and our Sometimes Always team. Each delivery is guaranteed to meet or exceed the retail value of your membership. For example, if you're on a $99 3-Bottle Membership, you'll receive at least $99 value in wine—often more. Plus, shipping is always free.
As a member, you'll also enjoy:
➺ 15% off additional purchases
➺ Free Australia-wide shipping on every Club delivery -
Your first Club box is dispatched on the next business day after you join. After that:
➺ Join before the 15th and your next box will be sent on the 1st of the following month.
➺ Join on or after the 16th and your next box will be sent on the 1st of the month after that.
You'll only be charged when your wine is ready for dispatch.
Need a hand? Reach out via live chat or email—we're always happy to help.
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Yes, you can skip, change or cancel your membership at any time by contacting our team.
If your membership is cancelled, your Club benefits—including your member discount and early access to allocations—will pause too.
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All Club Members enjoy a 15% discount of the Sometimes Always collection! Ensure you are signed into your customer account and use coupon 'THECLUB' at checkout.
Please note, the discount can't be used in conjunction with any other offers. -
You can switch between Red and Mixed packs, change your pack size or update your delivery frequency at any time by contacting our team.
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Expect a thoughtfully curated mix of small producers, team favourites and iconic names from Australia and afar. Every bottle has been hand selected by Broc and the Sometimes Always team. If we wouldn't happily recommend it, it doesn't make the cut.
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No, never! Each month's selection is different, giving you the opportunity to continually discover new producers, regions and styles.
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The Club is all about discovery, but we understand not every bottle will suit every palate.
If there's a wine in your delivery that isn't for you, simply return the unopened bottle and we'll credit your account with its value to put towards another wine of your choice.
Just get in touch with our team via email or live chat and we'll guide you through the process.
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Need a hand? Whether it's a question about your membership or a wine recommendation, Bodie and the Sometimes Always team are always happy to help. Get in touch via live chat or email us at support@sometimesalways.com.au.
★★★★★ 350+ happy wine club members
— Will"Wines are fantastic, but it's actually the whole experience that keeps me subscribed. The packaging is like no other delivery, the tasting notes are genuinely useful."
— Lulu"Best part of the month! I'm always keen to see what's inside. Every bottle has been a hit, and our friends always ask where we found them."
— Fiona"We've tried a couple of wine clubs over the years, but this is the first one where every bottle feels like it was chosen on purpose. The quality is on another level, and we've found so many producers we'd never have picked ourselves!"
— Jimmy"First Box & Instantly Hooked! We're obsessed with the Soave and can't wait to open the rest."
— Robert"The wine and the level of customer service are 10/10. You've definitely gained a long-term customer."
— Andrea"So many new discoveries! We were really happy with every selection. It introduced us to wines we never would've picked off the shelf."
— Tom"I was absolutely blown away by the quality of the wines and the value in every box. I changed my bi-monthly membership to monthly straight away."